february digital marketing workshop

Feb Digital Marketing Workshop

Discover the fundamentals of inbound digital marketing methods used in the corporate industry and learn how to apply them to your company or business. This 3-day workshop teaches you how to run successful digital maketing strategies to increase sales.

This Workshop is aimed at:

Business owners

Career Changers

Marketing  professionals

Communications professionals

digital marketing courseskenya

FEES & BOOKING

Ksh. 12,000

(50% on booking and the rest before the first class)

Early birds get a 20% Discount

{Once paid we can only refund up to 70%. Refunds will be made 30 days after the time of the request.}

REGISTER HERE

Fill in the form below, you will receive payment instructions on email.

Location

Nairobi Garage- Pinetree Bulding, Kilimani.

Dates

15th, 22nd and 29th February

Time

10:00 am to 1:00 pm

THE SCHEDULE

Training Day 1:

101: Understanding the fundamentals of inbound marketing

Inbound is a method of attracting, engaging, and delighting people to grow a business that provides value and builds trust. Learn about why this shift has happened, how buying behaviors are evolving, and the fundamentals of an inbound business.

102: Growing your business with a flywheel model

It’s easy to visualize your business as a funnel because any time you look at a graph representing a conversion process, the chart itself is shaped like a funnel. A flywheel is a machine that stores rotational energy.  From a business perspective, the rotation of the flywheel represents the growth of your business. Happy customers provide the energy that fuels that growth.

103: Creating Your Business purpose

Why was your business founded? What mission was it created to fulfill? It’s an important thing to know, especially if you want to implement an inbound strategy.

104: Creating buyer personas

If you want your creative business to grow better, you need a deep understanding of your ideal customer. To get there, we recommend creating a buyer persona.

Training Day 2:

201: Using Your Website To Generate Business

The website is one of the most powerful digital marketing tools that most creatives don’t utilize. Learn the difference between owned, earned and paid media and how to use your website to generate sales for your creative business.

202: Using a CRM to manage and nurture potential customers

The website is one of the most powerful digital marketing tools that most creatives don’t utilize. Learn the difference between owned, earned and paid media and how to use your website to generate sales for your creative business. Learn more

Training Day 3: Paid advertising for creatives.

Learn the fundamentals of creating high converting google and facebook ads.

Learn how to use use retargeting to generate more sales for your business.

 

Companies Our Students Have Come From